Marketing supervisor job description

Marketing supervisor job description

This post includes contents of job profile/title such as: job purpose/role, job functions, key duties/responsibilities/tasks list and other documents related to Marketing supervisor position.

You also ref top job materials for Marketing supervisor as below (at the end of this post):

• 20 marketing job descriptions
• 82 marketing interview questions
• Top 9 skills for marketing positions
• Top 12 books for marketing management

Key duties/responsibilities of Marketing supervisor

You can ref some job descriptions for Marketing supervisor as follow:

Job description sample 1

1. Being in charge of managing and supervising all the marketing, advertising and promotion activities as well as the employees performing the same;

2. Conducting market researches and assigning goals to the research teams;

3. Performing analysis of customer behavior, market condition and competition situation from the collected data;

4. Developing and executing marketing campaigns for new projects, product launches and activities;

5. Evaluating the outcome of marketing plans, projects;

6. Evaluating the performance of marketing staffs;

7. Managing the budget for marketing department;

8. Developing pricing policy and submitting to the board;

9. Providing support in working with public media and advertising firms.

Job description sample 2

1. Working with Human Resources to source Field Marketing Associate & Canvasser candidates for the regional branch office(s) that they supervise.
2. Hiring and on-boarding of Field Marketing Associates & Canvassers, including interviews, hire paperwork completion, and coordinating the background checks.
3. Training of Field Marketing Associates & Canvassers to develop their skills and increase the results that come from the Field Marketing team in their branch(es).
4. Run regular scheduled in-person training with the Field Marketing Associates & Canvassers to be sure they are actively working on the talk track and ability to overcome objections.
5. Supervise performance of Field Marketing Associates & Canvassers to baseline performance goals created with the National Field Marketing Manager.
6. Coordinate staffing levels at retail events, and occassionally non-retail events when needed.
7. Coordinate with Channel Partners at the local branch level to ensure communication with local warehouse managers is ongoing to staff and schedule events.
8. Confirm retail staffing and schedule 2 days prior to the retail event.
9. Coordinate the area to be canvassed and obtain proper permits.
10. Track the daily results of the canvass & event campaigns – doors knocked, contacts made, appointments set and systems sold.
11. Enter leads and appointments generated by the Field Marketing Associates & Canvassers daily into the CRM (Salesforce), or monitor the leads entered into web-lead forms by Field Marketing staff for quick follow up by the Sales team.
12. Work with the National Field Marketing Manager to ensure each retail event, & canvass campaign is working with the goals of the team as a whole

Tips to write Marketing supervisor job description

Top 7 job description forms.

5 steps to writer write an effective Marketing supervisor job description.

12 tips to write Marketing supervisor job description.

• Base on the above job description, you can set up: Marketing supervisor daily tasks for job levels (such as entry level, junior, senior…), monthly tasks, weekly activities, Marketing supervisor KPIs, Marketing supervisor KRAs, Marketing supervisor job objectives/goals, job standards/requirements, job specifications/qualifications.

Marketing supervisor qualifications needed, job specification

You can use the KSA model (this model to identify key/core competencies/competency profile for Marketing supervisor ) to determine job criteria for Marketing supervisor position. Marketing supervisor’s job standard includes the following elements:

1. Education, knowledge requirements (includes diplomat, degree, certification, training courses…)
2. Experience: (in KSA model, we use skills, not use experience).
3. Skills list/required (includes technical skills, soft skills, hard skills, management skills).
4. Abilities, attributes, traits, qualities:
5. Other characteristics: A general category for other personal như Factor personality, willingness, interest, motivation and licenses …

Below is list of Marketing supervisor qualifications:

1. Excellent verbal and written communication skills with direct customer contact or canvassing experience.
2. Solid computer skills, including MS Office and preferably some CRM experience, including ability to create and run reports. Salesforce experience preferred but not mandatory.
3. Ability to work successfully in a team environment.
4. Strong interpersonal skills, self-starter, ability to work with little supervision.
5. High-school diploma or AA degree, Bachelor’s degree preferred.
6. Experience Supervising and/or managing a team of individuals, preferably with proven ability to hold accountable to performance standards.
7. Must pass a pre-employment drug test, background check and have acceptable driving record.

Marketing supervisor career advice

Below are top useful guides for Marketing supervisor career:

Top 9 skills for marketing management
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• Top 54 marketing forms
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• Top 9 career path tips
• Top 14 career objectives
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Marketing supervisor job search tips

Below are top materials for Marketing supervisor job application:

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Marketing supervisor performance appraisal

• 32 marketing KPIs (this post includes metrics to measure Marketing supervisor performance)
• 11 performance appraisal methods (includes appraisal templates and forms)
• Top 28 performance appraisal forms
• Marketing supervisor KRAs/scorecard

Marketing supervisor wages, salary

Below are useful materials for Marketing supervisor wages, salary:

• Top 12 salary negotiation tips
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Fields related:

The above job descriptions can be used for fields: Product marketing, Trade marketing, online marketing, digital marketing, channel marketing, email marketing, social media, international marketing, retail, internet marketing, sales marketing, customer marketing, regional marketing, web marketing, sports, hotel, strategic marketing, associate marketing, interactive marketing, event, direct, technical, affiliate marketing, fashion, global marketing, it, restaurant, hospital, database…

If you need more free Marketing supervisor job description forms/templates/formats in details, please leave comments at the end of this post. You also can save as this free file as pdf/doc or download free career, KPI ebooks at sidebar. Update: 2014.

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